Your responsibilities at a glance
In this position, you will take on a central role in our marketing team and work closely with internal as well as external partners:

• Planning, implementation, and continuous optimization of our online marketing activities
• Maintenance, expansion, and further development of our online presence
• Creation, coordination, and alignment of content (texts, images, and video files) – internally as well as with external service providers
• Development, implementation, and monitoring of employer branding activities in close cooperation with the HR department
• Planning and execution of campaigns across various channels
• Planning, organization, and follow-up of trade fair appearances in coordination with product management, sales, and external partners
• Active contribution to the further development of our online marketing strategy
• Market and competitor analysis, lead generation, and derivation of concrete recommendations for action
• Analysis, monitoring, and reporting of relevant KPIs (e.g. reach, clicks, conversions)

What sets you apart

• Successfully completed degree with a focus on marketing, media or communication studies, or a comparable commercial qualification
• Initial professional experience in marketing is desirable
• Communicative, service-oriented, and open personality
• Strong organizational skills and a good sense for creative design
• Very good German and English skills, both written and spoken
• Confident use of MS Office and Adobe Creative Cloud